Come Meet RateNow!

Come Meet RateNow!

RateNow will be showing at booth 7176 at the National Restaurant Association Show from May 5-8 at McCormick Place in Chicago. Come by to see a live demo, meet the RateNow team, and enter yourself in our $100 gift card drawing.

If this show isn’t in your plans, we’d love to see you at any of the other events we have on the calendar over the next year:

 

APPA National Conference – June 16-20 in Seattle, WA.

Outdoor Retailer Summer Market – August 2-5 in Salt Lake City, UT.

Tri-State Telecommunications Conference – July 31 - August 2 in Jackson, WY.

International Hotel, Motel and Restaurant Show – November 11-13 in New York, NY.

NRF Big Show – January 14-15, 2013 in New York, NY.

 

Hope to see you soon!

Smartphones, SMS Texting, and You

Half of U.S. mobile subscribers now own smartphones, according to Nielsen (http://blog.nielsen.com/nielsenwire/online_mobile/smartphones-account-for-half-of-all-mobile-phones-dominate-new-phone-purchases-in-the-us/).

Among smartphone users, 92% use text messaging frequently.

Are you engaging your customers through texting? RateNow can help.

Experience how RateNow works by participating in a very brief, three-question SMS text survey on your own phone. Take 60 seconds and try it out right now by texting the word RATENOW to (801) 430-9805.

You can also use RateNow with your customers at no cost by visiting RateNow.net and clicking the Free Trial! button on the home page.

RateNow is low cost, simple to use, and controlled by you. Engaging your customers has never been easier, cheaper, or more immediate.

RateNow is Live

RateNow, a unique, SMS text based customer feedback system, is finished with testing and is live. A radically simple, immediate way to hear customers, RateNow promises to impact the way businesses hear and respond to their customers.

 

Founded in May of 2011 by Dan Inkley, RateNow brings together a team of professionals with more than 100 years of combined experience in customer research. An outgrowth of SDS Research, RateNow’s design draws on the experience of millions of telephone interviews, hundreds of thousands of electronic interviews, thousands of in-person interviews, and hundreds of focus groups. The result is a simple, refined, revolutionary system that puts the power of tailored, realtime customer feedback in the hands of any business.

 

In essence, RateNow asks customers to opt-in and answer six questions on their cell phones, via SMS text. Customers participate realtime, on-site, or as close to their experience as possible. Their responses are uploaded instantly and are always available at RateNow.net. Questions can be changed as frequently as desired, and it takes less than five minutes to create an entire six-question survey and only thirty seconds to change, delete, or add new questions.

 

With service available for as little as $149, combined with limitless capacity, RateNow is flexible to the budget and specific needs of the smallest and largest organizations.

 

After six months of development, testing, and refining, RateNow is now active.

 

Learn more and see examples at RateNow.net.

Keeping Customers is Key

Everyone has heard the statistics about why customers leave:

  • The average business loses 50% of their customers every five years
  • 68% leave because they are upset with the treatment they’ve received
  • 14% are dissatisfied with the product or service
  • On average, a customer who has had an unpleasant experience will tell 9 or 10 other people, but only 1 in 26 will complain directly to the business

Also well known are the financial impacts of customer loyalty:

  • Acquiring new customers can cost as much as five times more than satisfying and retaining current customers
  • A 2% increase in customer retention has the same effect as decreasing costs by 10%
  • Depending on the industry, reducing your customer defection rate by 5% can increase your profitability by 25 to 125%
  • Customer profitability tends to increase over the life of a retained customer

Customer loyalty, then, is the key to business success.

Texting By the Numbers

In 2010, more than 6.1 TRILLION text messages were sent worldwide, by more than 4 BILLION people.

 

In the United States, there are 323 million cell phone subscribers, and almost 200 billion text messages are sent each month. A growing number of adults in the U.S. are texters, and currently 72% of adult cell phone users text regularly. It is estimated that by the middle of 2012, there will be more text messages sent than minutes spent on voice cell phone calls

 

Most businesses are using the increased trend toward texting to communicate with customers. In 2010, 62% of marketers used some form of mobile marketing for their business. Businesses use mobile marketing and SMS text to push a wide range of messages into customers’ hands, but very few use the same functionality to collect customer feedback.

 

With RateNow, businesses can take advantage of the growing SMS text wave by collecting realtime customer feedback. Using RateNow, a business asks its customers to opt-in and answer six questions on their cell phones, via SMS text. Customers participate realtime, on-site, or as close to their experience as possible. Their responses are uploaded instantly and are always available at RateNow.net. Businesses change the questions being asked as frequently as desired, and it takes less than five minutes to create an entire six-question survey and only thirty seconds to change, delete, or add new questions.

 

RateNow gives businesses the opportunity to use the revolutionary power of SMS texting to hear and respond to customers.

 

Learn more and see examples at RateNow.net.